Goo Jitzu

From volcanic eruptions and meteor strikes to heroic showdowns and monster mash-ups, Goo Jitzu brings storytelling and sensory play together. Kids can recreate their favourite moments from the animated series or invent brand-new adventures, stretching, squishing and battling their way through every mission.

Each hero has their own personality, powers and goo-filled surprise, making every figure feel like a character with a story - not just something to collect, but something to play with.

What are Goo Jitzu toys? 

Goo Jitzu toys are a unique range of action figures filled with gooey, stretchable materials that make every battle, squish and stretch an exciting sensory experience. They combine the fun of traditional action figures with a tactile, squeezable twist that kids love.

More than one way to play

Goo Jitzu is all about compound play. Kids don’t just play with one figure - they mix characters, powers, textures, and worlds together to create endless possibilities. Stretchy action meets stretchy play, character-led storytelling meets physical interaction, and solo play turns into shared battles with friends. 

Alongside the core Heroes range, Goo Jitzu also teams up with some of the biggest names kids already love, including licensed lines inspired by Sonic the Hedgehog, Marvel, and Minecraft. That means even more worlds to explore, more characters to battle with, and more ways to play. 

Are Goo Jitzu toys safe for children? 

Yes. All Goo Jit Zu toys are official, fully licensed products tested to UK and EU safety standards. They’re designed for hands-on, stretchable fun and built to withstand everyday play from ages 4 and up.

Which Goo Jitzu characters are available? 

Our collection features fan-favourite Goo Jitzu characters from the hit series - from Blazagon and Thrash, to brand-new heroes and villains with different fillings and powers. Each one offers a unique feel, texture, and power-up feature for endless play possibilities. 

Why are Goo Jitzu toys so popular? 

They’re not just toys - they’re a full-on sensory experience. Kids love the stretchy, squishy textures, and the imaginative battles they can create. Parents love that Goo Jitzu toys are screen-free, mess-free, and encourage creative play. Plus, their collectability makes them perfect for gifts and party surprises. 

Do Goo Jitzu toys make good gifts? 

Absolutely. With so many characters, colours, and powers to choose from, Goo Jitzu toys are great for birthdays, Christmas, or rewards. They’re affordable, trend-right, and hugely popular with children aged 4-9: perfect for parents, grandparents, and gift-givers looking for something fun, safe, and on-trend.

Why buy Goo Jit Zu toys from Character Online? 

As an official UK retailer, Character Online guarantees genuine Goo Jitzu products direct from the creators. Enjoy fast UK delivery, exclusive releases, and the confidence of shopping official merchandise with no risk of counterfeits.

Learn more about Goo Jitzu toys

Not sure which Goo Jitzu toy is going to thrill your kids? Then our handy Heroes of Goo Jit Zu buying guide will help!